It’s hard to make a business work with no customers. From the Washington Post‘s account of the demise of the liberal talk radio network:
Since last summer, Air America has been heard in the Washington area on WZAA (1050 AM). Its audience has been so small that Arbitron, which compiles radio ratings, was unable to detect any listeners for WZAA during several weeks in December.
Need we ask why NPR must be subsidized to survive?
