I do like chicken, but I don’t work for them:
NEW YORK — Tyson Foods no longer will use antibiotics to raise chicken that is sold fresh in stores and will launch a $70 million advertising campaign to tout the shift, the nation’s largest meat producer said Tuesday.
The company said that fresh chicken raised without antibiotics was shipped to stores Monday and will be sold beginning later this week in packaging that emphasizes that there are no artificial ingredients.
“We’re providing mainstream consumers with products they want,” Tyson Chief Executive Richard Bond said at a news conference.
Consumers will have to pay slightly more, though. Tyson Senior Vice President Dave Hogberg declined to specify how much of an increase shoppers will see at stores, but he said it would be “below the cost consumers say they’re willing to pay.”
