Call it the “Trump Dynamic.”
When used as a noun, the dictionary defines “dynamic” this way:
A force that stimulates change or progress within a system or process.
Over at CNN, one of my fellow commentators, Mel Robbins, understands what I call the Trump Dynamic exactly, and she expresses it in business terms.
Robbins headlines the point this way:
Why Trump is beating Fox News — and GOP rivals
She writes in part, this:
If you understand nothing else about Donald Trump, understand this:
He has a particular mindset we see all the time in business — he’s “the disrupter.”
The disrupter is someone whose entire “brand” is to break the mold, to turn the way we do things on its head. Amazon did this with retail, Uber did it with taxi services, Airbnb did it with travel, Tinder did it with dating, Slack is doing it with email, Spotify is doing it with music, peer-to-peer lending is changing banking.
And Trump is disrupting politics.