After suggesting that Jon Hunstman, not Newt Gingrich, is the
most conservative GOP hopeful electable, Ross Douthat
recaps Huntsman’s missteps:
But his salesmanship has been staggeringly inept. Huntsman’s
campaign was always destined to be hobbled by the two years he
spent as President Obama’s ambassador to China. But he compounded
the handicap by introducing himself to the Republican electorate
with a series of symbolic jabs at the party’s base.
He picked high-profile fights on two hot-button issues -
evolution and global warming - that were completely irrelevant to
his candidacy’s rationale. He let his campaign manager define his
candidacy as a fight to save the Republican Party from a “bunch of
cranks.” And he embraced his identity as the media’s favorite
Republican by letting the liberal journalist Jacob Weisberg
write a
fawning profile for Vogue.
This was political malpractice at its worst. Voters don’t
necessarily need to like a candidate to vote for him, but they need
to think that he likes them. Imagine a contender for
the Democratic nomination introducing himself to liberal voters by
attacking Planned Parenthood, distancing himself from “left-wing
nutjobs” and giving a series of interviews on Fox News, and you
have the flavor of how Huntsman’s opening act was perceived on the
right. The substance mattered less than the symbolism, which
screamed: I want your vote, but I don’t particularly care to be
associated with your stupidities.
In general Huntsman’s campaign has been tailored to the media
and policy experts, not to primary voters. Just this week, Huntsman
unveiled a bold, conservative, and realistic
plan for unwinding Fannie Mae and Freddie Mac. As with others
of Huntsman’s attempts to present an exciting platform, somehow the
call to end Feddie and Frannie went virtually unnoticed — despite
the fact that the two GSEs are among the biggest bogeymen for
conservatives.