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I would add one more point to what Phil said about the calls. McCain actually answers the questions, or what he thinks the question is, and if not (or if the questioner wants to follow up and press for further information) there is never a " we need to move on." Sometimes the back and forth can go on for awhile. Why is this important? When you get more material you actually do learn more about a candidate's position and if he is good, he gets the chance to persuade. His opponents complain he gets kinder treatment and perhaps the MSM "likes" him better but it may be just a function of the amount of material he provides. Second, I find it reassuring that a potential president does not look at new media like a deer staring into oncoming trafffic --as a potential danger or annoyance to be avoided. Ultimately the President will have to communicate with the country and using new media to do it is smart and will in the long run provide conservatives with more comprehensive, unfiltered news.