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In the absence of a consensus among social conservative leaders, which appears where we'll be, I would question the impact of any one person's endorsement. If Paul Weyrich lines up for Romney and Robertson for Rudy and Right to Life folks for Thompson is it all a wash? And after all, when real voters get to see the candidates live(granted, most don't) as they did at the FRC's Value Forum, sometimes they just choose who they like, in that case Huckabee. Now given the obstacles he faces with certain social conservative voters (although the polls indicate he still is winning self-described conservatives and frequent church goers) Rudy is likely thrilled to have Robertson's support but perhaps all this endorsement frenzy has little or no impact with ordinary voters.

UPDATE: Some similar thoughts here. Others think this is just the beginning of social conservatives lining up with Rudy.