On Saturday, the NY Times ran a piece essentially arguing that Mitt Romney's
polished nature has made it difficult for him to connect with
voters:
While he is climbing in the polls, some people who
have seen him close up at recent events describe him as impressive
but somewhat detached. He struggles at times to convey a sense that
he is an accessible mortal - that he can be spontaneous, that he
bears scars and can appreciate at gut-level the struggles of
ordinary Americans.
It should be interesting to watch whether Romney's style helps or
hurts him as the race progresses. In one sense he runs the risk of
coming off as inauthentic (especially given his flip flop problem).
On the other hand, over the long haul of a campaign, there is an
advantage to essentially being like a machine who does whatever
it's programmed to do, because you can limit controversy.
Personality candidates are going have emotional high moments
(McCain's answer to the woman who lost her brother in Iraq, Rudy's
response to Ron Paul), but being unscripted can also cause problems
(Rudy's early abortion asnwers, McCain's blasting the Club for
Growth, or his "agents of intolerence" comment from 2000). The
Mittster may be too plastic for some people, and he may not have
the high highs of his rivals, but he also may avoid a major gaffe
that can destroy a campaign (as it did to his father).
Thinking of this contrast reminded me of an anecdote that I came
across from the 2002 Massachusetts governor's race, back when
Giuliani, ironically, was campaigning for Romney. The Boston Globe's Brian McGrory wrote:
I found myself standing at the counter of Mike's Pastry on Hanover
Street, where Mitt and his celebrity endorser of the day, former
New York mayor Rudy Giuliani, stopped while taking a stroll through
the North End.
A rumpled local with a 10 o'clock shadow called out to the
pair, "Let me buy you guys a cannoli."
This is a softball, a no-brainer; my cynical reporter's mind,
flashing to images on the news of Mitt biting into a load of
sweetened ricotta cheese, assumed this man was a plant.
And here's what Mitt said: "No thanks, got to run." He said it
with that nervous smile on his face, the same one he wears in the
debates. Giuliani, while Romney
waited by the door, came over, wrapped his arm around the man, and
said, "Let me buy you the cannoli." Everyone in the joint was
tickled pink.
So the question is, has Romney learned to take the cannoli? Will he
have to to get the nomination?