See how easy it is? If you're a "straight" (objective)
journalist, if you want to editorialize, all you do is preface the
comment with "critics say."
Peter Baker takes it to new heights with his "The
President as Average Joe": "To many critics, such forums feel
contrived, and the fratboy towel-snapping humor unbecoming." What
critics? What fratboy towel-snapping humor? Baker doesn't even
bother to gather anonymous quotes to support this. But he recites
it as Conventional Wisdom. It's probably the Conventional Wisdom of
the White House Press Corps.
This stuff is properly run in Slate. Unfortunately for Baker, they already
have that slot filled: John Dickerson.
Maybe Michael Kinsley is right: objectivity in the news is
an illusion at best. Opinion journalism is more honest because it
doesn't have to hide its point of view.