One wouldn't know it from reading the Washington Post or New York Times, but some inside the White House don't think that President Barack Obama hit a home run with his first national press conference last week.
"It looked scripted beyond the scripted part, the speech," says one former communications adviser, who has been feeding notes and suggestions to the White House team and worked with them on the inauguration. "Every president has gone into one of these things knowing that there were some pre-arranged questions or journalists to be called on, but this one was pretty ham-handed."
To that end, he says, the White House is looking to install a small video or computer screen into the podium used by the president for press conferences and events in the White House. "It would make it easier for the comms guys to pass along information without being obvious about it," says the adviser.
The screen would indicate whom to call on, seat placement for journalists, pass along notes or points to hit, and so forth, says the adviser.
Using a screen is nothing new for Obama; almost nothing he said in supposedly unscripted townhall events during the presidential campaign was unscripted, down to many of the questions and the answers to those questions. Teleprompter screens at the events scrolled not only his opening remarks, but also statistics and information he could use to answer questions.
"It would be the same idea with the podium," says the adviser.
Obama had a teleprompter set up for his remarks last week, before taking questions, but the White House couldn't use the teleprompter for anything but the remarks, because the journalists were so close to the screens. Further complicating matters, teleprompter copy can't be easily updated in real time, in a setting like a White House press conference.
DOCTRINE AIR DEMOCRACY
Senior FCC staff working for acting Federal Communications Commissioner Michael Copps held meetings last week with policy and legislative advisers to House Energy and Commerce Committee Chairman Henry Waxman to discuss ways the committee can create openings for the FCC to put in place a form of the "Fairness Doctrine" without actually calling it such.
Waxman is also interested, say sources, in looking at how the Internet is being used for content and free speech purposes. "It's all about diversity in media," says a House Energy staffer, familiar with the meetings. "Does one radio station or one station group control four of the five most powerful outlets in one community? Do four stations in one region carry Rush Limbaugh, and nothing else during the same time slot? Does one heavily trafficked Internet site present one side of an issue and not link to sites that present alternative views? These are some of the questions the chairman is thinking about right now, and we are going to have an FCC that will finally have the people in place to answer them."
Copps will remain acting chairman of the FCC until President Obama's nominee, Julius Genachowski, is confirmed, and Copps has been told by the White House not create "problems" for the incoming chairman by committing to issues or policy development before the Obama pick arrives.
But Copps has been a supporter of putting in place policies that would allow the federal government to have greater oversight over the content that TV and radio stations broadcast to the public, and both the FCC and Waxman are looking to licensing and renewal of licensing as a means of enforcing "Fairness Doctrine" type policies without actually using the hot-button term "Fairness Doctrine."
One idea Waxman's committee staff is looking at is a congressionally mandated policy that would require all TV and radio stations to have in place "advisory boards" that would act as watchdogs to ensure "community needs and opinions" are given fair treatment. Reports from those advisory boards would be used for license renewals and summaries would be reviewed at least annually by FCC staff.
Waxman and the FCC staff are also said to be looking at ways to ease the "consumer complaint" process, which could also be used along with the advisory boards.
The House Energy and Commerce Committee is also looking at how it can put in place policies that would allow it greater oversight of the Internet. "Internet radio is becoming a big deal, and we're seeing that some web sites are able to control traffic and information, while other sites that may be of interest or use to citizens get limited traffic because of the way the people search and look for information," says on committee staffer. "We're at very early stages on this, but the chairman has made it clear that oversight of the Internet is one of his top priorities."
"This isn't just about Limbaugh or a local radio host most of us haven't heard about," says Democrat committee member. "The FCC and state and local governments also have oversight over the Internet lines and the cable and telecom companies that operate them. We want to get alternative views on radio and TV, but we also want to makes sure those alternative views are read, heard and seen online, which is becoming increasingly video and audio driven. Thanks to the stimulus package, we've established that broadband networks -- the Internet -- are critical, national infrastructure. We think that gives us an opening to look at what runs over that critical infrastructure."
Also involved in "brainstorming" on "Fairness Doctrine and online monitoring has been the Center for American Progress, a liberal think tank, which has published studies pressing for the Fairness Doctrine, as well as the radical MoveOn.org, which has been speaking to committee staff about policies that would allow them to use their five to six million person database to mobilize complaints against radio, TV or online entities they perceive to be limiting free speech or limiting opinion.
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