By James Bowman on 8.4.09 @ 6:02AM
If only it weren't so funny.
Bruno -- the official umlaut over the "u" is, as in
certain heavy metal pop groups, merely decorative and
non-functional and so will be ignored here -- may be the funniest
as well as the most offensive movie since Team America
also captured both titles a few years ago. As always, its star,
Sacha Baron Cohen, a.k.a. Borat, a.k.a. Ali G, is an
equal-opportunity offender, but his Bruno is a little more
offensive and a little more interesting than Borat was because he
is a more consistent character. Borat was just a bit too knowing.
Though ostensibly a naif, he often stepped out of character
whenever he needed to provide the nudge and the wink required for
us to get the joke. As I noticed at the time, Borat couldn't be
mistaken for a real Central Asian peasant by anybody. He was an
obviously hip cosmopolitan who was dummying up as an excuse for
saying outrageous things. Bruno doesn't do that -- partly because
he is supposed to be a hip cosmopolitan, albeit an
unnaturally stupid one, so that his creator in portraying him
remains mostly in character.
Or, to be strictly accurate, in caricature. For Bruno's
stereotypical homosexuality is the only thing about the movie
more salient than his stupidity. I find it interesting that the
gay community can apparently not quite decide what they think of
him. The headline to a New York Times
article about the film about sums it up: "A plea for
tolerance in tight shorts -- or not." For the record, it is not.
The Times just can't quite get its editorial mind around
the idea of a movie with a gay hero which is not "a plea
for tolerance." Both Bruno and Bruno take tolerance for
granted -- it's one way in which the character demonstrates his
stupidity -- and then promptly test its limits to the point where
some gay people may find him embarrassing, to say the least. The
New York Times article reports on this ambivalence among
gays:
"Some people in our community may like this movie, but many are
not going to be O.K. with it," said Rashad Robinson, senior
director of media programs for the Gay and Lesbian Alliance
Against Defamation. "Sacha Baron Cohen's well- meaning attempt
at satire is problematic in many places and outright offensive
in others." Holding the opposite view are people like Aaron
Hicklin, the editor of Out magazine, who said he plans
to put Mr. Baron Cohen on the August cover. "The movie does
something hugely important, which is showing that people's
attitudes can turn on a dime when they realize you're gay," Mr.
Hickland said. "The multiplex crowd wouldn't normally sit down
for a two-hour lecture on homophobia, but that's exactly what's
going to happen. I'm excited about that."
The Times's own take on the film is typically "nuanced"
as it notes that, "ultimately, the tension surrounding
Bruno boils down to the worry that certain viewers won't
understand that the joke is on them and will leave the multiplex
with their homophobia validated."
Or maybe -- gulp -- they'll realize that the joke isn't
on them, or at least not just on them. It seems to me
that the target of the film's satire is as much homophilia as it
is "homophobia." The official culture's attempt to enshrine what
it weirdly calls "tolerance" -- isn't the whole point that we're
supposed to approve and celebrate "diversity," and not just
tolerate it? -- as the principal, if not the only, virtue in the
catalogue of morality can be at least as laughable as those who
ignorantly demonize homosexuals. Indeed, rather more so, since
some, at least, of the alleged homophobes can be understood as
giving expression not to "hatred" of homosexuals but to an
age-old shame reaction that was once evoked in nearly everyone by
public sexual displays. The banishment of such shame from our
culture on ideological grounds over the past 40 years or so has,
I think, produced tragedy as well as comedies like this one.
The central conceit of the film is that the title character, an
exaggeratedly camp Austrian fashion-commentator, loses his job as
the presenter of "Funkyzeit mit Bruno" on Austrian TV and comes
to America to make his fortune (as he hopes) on the world stage.
After a few reverses, he decides that to be a top celebrity like
Tom Cruise or John Travolta or Kevin Spacey, you have to be, as
he supposes them to be, a heterosexual and that he must convert.
His attempt to do so produces a few yucks at the expense of
clergymen and others who specialize in gay-conversion as well as
the macho culture of the military, martial arts practitioners,
hunters and wrestling fans. His attempt to join a heterosexual
swingers' party and subsequent ignominious escape from an amazing
naked blonde female who is trying to beat him with a belt may be
the funniest thing in this funny movie.
But before that he has also turned his satirical sights to such
bipartisan targets as the superficiality of the fashion world,
celebrity do-gooders and their adoption of babies from Africa --
he trades an iPod for his, to whom he gives the "traditional
African name" of O.J. -- stage parents, and gay promiscuity.
Incidentally, Sacha Baron Cohen, the real Bruno, is also very
brave, at one point interviewing in character a Hezbollah
terrorist and avowed hostage-taker and advising him and his
fellow terrorists to "lose the beards, because your King Osama
looks like a dirty wizard, or a homeless Santa." He also plays
with racial stereotypes in front of a black audience, engages in
gay sexual activity in front of an audience of wrestling fans and
creeps naked into the tent of a heavily armed heterosexual in the
middle of the night pleading that a bear has eaten all his
clothes.
There are also jokes about "Austria's black sheep, Adolf Hitler"
-- "For the second time in a century, the world had turned on
Austria's greatest man, just because he had the bravery to try
something new" -- which could get him lynched by a gathering of
progressive pacifists. At one level, this is just more of Bruno's
stupidity, but he is stupid not just as Bruno but as a would-be
celebrity of a kind that says things almost as stupid. The point
of this scattershot approach to the pieties of left and right
alike seems to me to be to find such boundaries of taste and
propriety as still exist, though often subliminal and
unacknowledged, in a culture that has officially banished such
things -- and then to cross them. The film is a reminder of how
hard it is to be "transgressive" anymore and so, in a weird way,
may even be regarded as a back-handed sort of plea for more
boundaries, like a misbehaving child's implicit plea for more
discipline. At least that's how I prefer to see it, since it
allows me to feel less guilty about laughing at it as much as I
did.