As thousands of teenage girls queued up in a gargantuan line
snaking around the Glendale Galleria mall, many quivered, shed
tears, and whooped with joy at the very thought of delving into the
intricacies of Social Security, health care policy, and the PATRIOT
Act before casting a ballot in a mock presidential election.
Okay, fine. If you prefer to be cynical about this moment of
civic transcendence, sure, a goodly portion of this undulating army
of mini Susan B. Anthony incarnates likely as not journeyed to this
upscale shopping oasis just outside Hollywood, California, to meet
UR Votes Count! Spokeswoman Selena Gomez, the 16-year-old star of
the Disney Channel’s Wizards of Waverly Place. “She’s also dating a
Jonas Brother,” a twenty-something UR Votes Count! female staffer
added when I marveled at the massive crowd a petite television
wizard could conjure. The Jonas Brothers, I soon learned, are not a
hillbilly clan running a dilapidated gas station in West Virginia,
but teen pop music sensations.
“Nick Jonas was dating Miley Cyrus before Selena got him,” the
staffer continued, raising her eyebrows and pursing her lips in
sassy, exaggerated signification of import. I glanced over at
Selena chatting on her cell a few feet away with new respect. If
this young lady could snatch Hannah Montana’s boy toy, who knew
what she might ultimately be capable of in the political arena? A
gaggle of girls began screeching Selena’s name from the balcony.
One held aloft a sign that read Vote for Nick! Another, Buh-Bye
Miley, Selena is First Lady! Selena shot them a thumbs up and
snapped a picture with her cell phone camera. The staffer, gazing
on with me, murmured, “Selena is beyond hot right now.”
A little celebrity heat is apparently necessary if you want to
rev kids up over public policy these days. As the UR Votes Count!
website notes, at first blush “the electoral process looks like
snore-central in Boring Town, U.S.A.”—a place where the squares
doubtless fail to even abbreviate excessively long words like your.
So you bring in a wizard, throw out a few free T-shirts, and then
dangle a $5,000 shopping spree and post-voting coupon books to the
mall’s major retailers like a matador taunting a bull with
pigtails. (“You not only help shape UR country’s future,” the
group’s website gushes: “You could win a sweet, sweet prize.”) If
that’s what it takes to gauge teens’ interest in federal laws to
“direct citizens to change personal habits to become greener” or
ask if they believe “health care is a right for citizens or a
privilege” or determine whether they could differentiate between
Bob Barr and Barney the purple dinosaur in a police lineup, so be
it. Don’t forget to spin the SoBe prize wheel on your way out, lest
you miss out on the UR Votes Count! temporary tattoos or
dogtags!
“I think it’s really important we’re educated on who’s going to
be our next president and things like that,” Gomez briefly
counseled the crowd before sitting down at the signing table.
“Definitely let me know…who you guys think would make an awesome
president!” The emotional hordes, unleashed, began to file by,
clutching memorabilia for Gomez to autograph.
An 11-year-old girl who had gotten in line before dawn sobbed as
she read aloud from a homemade card for Selena. “I met you at the
Wall-E premiere and you were seriously the sweetest girl ever…” A
nearby 13-year-old loudly argued to nobody in particular that she’d
make a better best friend for Selena than Demi Lovato (another
Disney Channel star).
Her mother urgently whispered in her ear, however, and she
quickly got with the political program, at least momentarily.
“Selena is a strong Latina role model for me. Hispanics rule!”
Post-Selena, star struck and dazed, woozy fans were corralled
into a series of “education stations”: Americans are wantonly
slurping up the world’s natural resources and blowing gobs of money
on private health care that’s free in other rich nations, kids, but
did you know “less than one percent of the money paid into [Social
Security] is spent on administrative costs”? Bargain! They’re asked
to sign the Declaration of Involvement, a pledge to speak out to
“make sure that the issues that matter to you get the focus and the
funds.” Teach them early, politics is the art of getting paid off.
Wasn’t it Nick Jonas who wrote, “The history of all hitherto
existing society is the history of class struggle”?
An hour later pandemonium erupted as Selena was escorted out of
the building to a waiting SUV by grim-visaged security guards, and
soon after both the tears and the faux voters evaporated.
Ur votes count! was a six-week, 150-mall partnership between the
owners of the malls, General Growth Properties, and Declare
Yourself, a nonprofit formed by Norman Lear to register young
voters after he and his wife traveled the nation with their $8
million Dunlap broadside of the Declaration of Independence. “When
the Road Trip concluded, we wondered what the Declaration of
Independence might wish us to do to help advance its vision,” the
uber-liberal television producer writes in the introduction to
Declare Yourself’s eponymous celebrity essay collection. “The
answer we intuited was: celebrate the blessings of citizenship and
voting.”
Thus, the Telepathically Speaking Declaration enters progressive
lore alongside the Living Constitution. Perhaps the Declaration,
having discovered its ethereal voice and an aging television
producer to translate, will one day soon cut a PSA on behalf of
Lear’s People for the American Way, a conspiratorial left-wing
advocacy group as frantic over Republicans in America as a John
Birch Society board member deported to Havana. For now, however,
we’re left to ask ourselves whether the grand claims of nonpartisan
civic altruism made by someone who goes about railing against the
“neo-cons,” “theo-cons,” and “big business,” as Lear did at this
year’s Take Back America conference, ring true. (Apparently,
General Growth Properties, “one of the largest U.S.-based publicly
traded real estate investment trusts based upon market
capitalization,” somehow doesn’t look like evil big business once
you’re in bed with it.) Or could there be a partisan ulterior
motive to the proceedings?
Unfortunately for the endlessly self-aggrandizing youth voter
registration movement, there is no evidence that the ability to
brag, “Our voter turnout is bigger than your voter turnout,” is an
unalloyed benefit to the nation. Sweden, after all, has lower rates
of voter turnout than the United States, but that fact hasn’t taken
the shine off it as the left’s model utopia. “While the average
voter has very low levels of political knowledge today, it is true
people who know more about politics are probably at least somewhat
more likely to vote now,” Ilya Somin, a George Mason University law
professor and author of the eye-opening study When Ignorance Isn’t
Bliss: How Political Ignorance Threatens Democracy, said. “If you
greatly increase voter turnout, especially among the young, who
have particularly low levels of political knowledge, you will have
an electorate that is on average even more ignorant than the
one we have now.”
Ignorance, it just so happens, skews in Lear’s partisan
direction, with new young voters overwhelmingly voting for
Democrats. “The American people may not be the best educated, but
they’re very wise at heart,” Lear told the A.V. Club in 2005—not
sounding very much like a man preparing to make a comprehensive
intellectual case for anything. The Declare Yourself celebrity
essay collection provides ample further proof for this hypothesis,
including a telling glossary with definitions to both some
legitimately confusing terms—pro tempore, whips (not the kind
partnered with chains), suffrage (might be confused with
gnarly?)—but also several others that are less so. Maybe we
shouldn’t be hustling those who need a cheat sheet for definitions
of terms like, you know, “United States Congress” and
“representative democracy” into the voting booth.
If the past is any guidepost to the future, young voters may not
turn out in the extraordinary numbers necessary to warrant their
inclusion as yet another special interest group to be paid off with
taxpayer dollars. Considering its size (bigger than the Baby
Boomers, 100 million eligible voters by 2012) and policy
predilections (Stalinism with cheerier PR), those of us who prize
individual freedom and self-reliance and advocate Big Brother being
safely locked (back) away in the pages of 1984 ignore the arrival
of the so-called Millennial generation— roughly, those born between
the early 1980s and mid- 990s, and now so heavily courted by a raft
of progressive “nonpartisan” groups—at our own peril.
The youth of today are well acclimated to overt solicitations
for their political favor. In an age of slim political victories,
partisans are eager to impress upon the impressionable a worldview
that will serve their cause in the future. This is how we end up
with Baby’s First Propaganda volumes like I Don’t Want to Blow You
Up!, a coloring book designed to “counter the terrifying messages
transmitted in the name of the ‘War on Terror’” by convincing
children there is more to fear from Karl Rove than Islamic
terrorism, and the toddler picture book Why Mommy Is a Democrat
(sample page: “Democrats make sure we all share our toys, just like
Mommy does”) written by Jeremy Zilber to “reflect my passion for
progressive politics, my sense of humor, and my academic training
in fields such as political psychology and socialization.”
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