By Judah Friedman on 1.24.08 @ 12:07AM
Here's how all those folks at Sundance can really help the little guy.
It's that time of year in Hollywood, awards time, Festival time.
It's a time of year when those who give us so much will get a
little bit back for themselves. I know we will all truly be a
little sad if the writers' strike does not end (no live awards).
We'll be sad, not for the people that are out of work, but for the
actors and entertainers who will not be able to thank themselves
and maybe us for how great they have been.
This week thousands of actors, directors, entertainers and out
of control disowned heiresses of all kinds, not to mention the
paparazzi, are in the tiny town of Park City, Utah, at the Sundance
Film Festival. They are there to socialize and network for all
sorts of important projects they are working on. It's like one big
adult slumber party. There is skiing, drinking, partying, of course
viewing the movies that are being presented, and most important,
that thing called Swag.
What is Swag you ask? SWAG is an acronym for "stuff we all get."
At every event these days whether it be award shows, parties for
award shows, or festivals, they hand out Swag bags. These are sort
of like the free toasters that banks used to hand out to attract
new customers, only the gifts inside these bags are a far more
opulent and upscale. Inside these bags you will find the latest
model iPods, Cartier, and Rolex watches, Harry Winston Diamonds,
wallets, and I have seen offers for free Lasik eye surgery, they
even include gifts for the tinker-bells in their lives such as
doggy pads. These are all things we as Americans get for all the
events and award shows that we show up to in our lives. Some of
these bags have a value of over $50,000. Parties and awards shows
hand these bags out to attract celebrities, and the better the bag,
the bigger the celebrity. Of course the companies are all too eager
to hand out the gifts inside the swag bag for the free advertising
they will get if the celebrity wears their product.
It dawned on me, isn't this just another case of the rich
getting richer? Simply put, the less someone needs the more they
are given. Is this not what Republicans are being accused of all
the time? Is this not the change that the Democratic candidates are
calling for? These are often the very same candidates that most of
these celebrities endorse. Now I am sure they didn't realize this
was going on and have just gotten caught up in the Swag moment.
Therefore, I call on all celebrities receiving Swag to take a look
at their Swag and say, "I am better than this, I am better than
those greedy Republicans."
I am therefore putting forth this challenge, Celebrities, it is
time for the redistribution of Swag! It is time for those less
fortunate to receive Swag! Should we not be One America, One
America that all gets swag? I call on all celebrities that receive
swag to donate and redistribute their Swag far outside of their own
circle, maybe to an organization like the USO -- how amazing would that be, celebrities giving
their swag to the real celebrities.
topics:
Hollywood, Movies