The American Spectator

home
ADVERTISEMENT
The Nation's Pulse
Print Email
Text Size

The Nation's Pulse

The Kids Are All Right

And the malls know it.

(Page 2 of 2)

For Spinetto, that's the crux of the problem. Suburban towns in particular, he said, have given over their urban planning to developers, as a result giving away "some of the most important parts of our democracy, handing over what you can say and do."

But he noted as well that, for suburban kids, "there's nowhere else to go."

Spinetto said that youth-oriented organizations like the YMCA and the Boys and Girls Clubs "are not even speaking to what the kids need. These kids are living literally in another century. For my son, pool's fun, but he won't even go near a ping-pong table. He plays all kinds of video games. I found him the other day playing a game on the computer and talking at the same time with a kid in Italy" -- this via a free Internet phone service.

He said youth organizations ought to get grants for the installations of "giant video screens so the kids can compete with each other" in the media they like.

INTERESTINGLY, THAT POINTS RIGHT BACK TO MALLS. Malls have lots of money. Youth clubs don't. Wherever different demographics mix, there is possibility for clashes, as Joel Garreau pointed out. The malls handle those potential clashes by putting youth-oriented features on one level and "the things the blue-hairs like" on another.

Further market-specific targeting could create just the kind of play environment Spinetto envisions -- and sell things, to boot. What worked would be kept, what didn't could be discarded.

"Trust me, these guys are very sophisticated," said Garreau of mall operators. "They know to the penny that a typical teen brings, say $27.50 to the mall on a Saturday night, and that he spends it all -- every penny."

Page:   12

topics:
Environment, Books

About the Author

Lawrence Henry writes every week from North Andover, Massachusetts.

Letter to the Editor Leave a comment

Leave a Comment

N.B. We encourage readers to share and discuss their thoughtful and relevant comments about this Spectator article. Comments are routinely monitored and will be deleted if profane, bigoted, or grossly impolite. Please be respectful. (And don't feed the trolls!) Thank you.

Related Articles

More Articles by Lawrence Henry

More Articles From The Nation's Pulse

http://spectator.org/archives/2007/04/20/the-kids-are-all-right

ADVERTISEMENT

SPONSORED LINKS

Special Feature

Better that we become a nation of choosers rather than beggars. Our symposium on choice from the May, 2012 issue:

A Time for Choosing

James Piereson

The Road from Serfdom

Stephen Moore and Peter Ferrara

FLASHBACK TO: 1984

Clip of the Day

Most Popular Articles

The Wisconsin Turning Point

Peter Ferrara | 5.23.12

The Great Debate

R. Emmett Tyrrell, Jr. | 5.24.12

Meet the Flukes!

F. H. Buckley | 5.25.12

Greg Sowards Battles Queen RINO

Jeffrey Lord | 5.24.12

We Have To Do Something

Ben Stein | 5.24.12

The Problem With High-Mileage Cars

Eric Peters | 5.24.12

Big Mack Attack

Larry Thornberry | 5.24.12

In Search of Muhammad

Aymenn Jawad Al-Tamimi | 5.25.12

ADVERTISEMENT