In the wake of a highly successful Republican National
Convention, GOP partisans must feel a bit like Luke Skywalker
shooting down his first TIE fighter, letting out a triumphant “I
got him!”
So let me play Han Solo: Great, kid; don’t get cocky.
Both Time and Newsweek showed the President
coming out of the convention with an 11-point lead. But both of the
newsweeklies used samples too rich with Republican voters.
Presumably, Republicans were more likely to be home watching the
convention when pollsters called them last week, while Democrats
were more likely to be out. Scott Rassmussen has pointed out that
if the results of those polls are weighted based on the mix of
Republicans, Democrats, and independents who voted in 2000,
Newsweek would show a six-point lead, Time a
three-point lead.
That’s not to say the President hasn’t made gains. Rassmussen’s
daily tracking poll yesterday showed only a nominal lead for the
President — one-point — but not even Rassmussen himself believes
it. The tracking poll, says Rassmussen, “includes a Saturday sample
that is way out of synch with all the days before it and with the
Sunday data that followed. In fact, Saturday’s one-day sample
showed a big day for Kerry while all the days surrounding it showed
a decent lead for the President.” Rassmussen believes that
Saturday’s polling, which will be part of the tracking data through
today, was a “rogue sample.” Excluding that sample, Rassmussen
showed, as of yesterday, a 4-point lead for Bush.
It’s worth dwelling a bit here on how statistical error works,
since our esteemed press corps has a bad habit of hyperventilating
over meaningless swings in the polls. Let’s take the new
CNN/USA Today/Gallup poll, which showed Bush leading 52-48
among likely voters, as an example. Gallup’s sample of likely
voters — those who remain after their answers to a series of
questions meant to filter out non-voters are processed — has a
margin of error of plus or minus 4 points, with 95% confidence.
What that means is that in at least 19 out of 20 similar polls, the
proportion of support for each candidate will vary within that
range. Though reporters typically get this wrong (until recently I
didn’t understand it myself), the margin of error number does not
refer to statistical variation in the lead that one candidate has
over the other. According to the American Statistical Associations,
a good rule of thumb is to multiply the reported margin of error by
1.7 to estimate the margin of error on the lead. This means that
the seven-point lead for Bush is statistically significant, but
only just barely.
(This is partially why state polls, which often have relatively
large margins of error, are of limited value. They indicate which
states are in the toss-up category, but the value of calculating
the state of the Electoral College horserace by collecting a bunch
of very close polls from battleground states is dubious as best. If
a candidate can open up a big lead in the national polls, the
chances are very good that this translates into an electoral
college victory; if the race remains close nationally, then the
race in a few key states is almost certainly too close to
call.)
All of that said, a barely-significant lead is still a
significant lead in a race which has remained stubbornly tied for
months, and it can be inferred from the fact that several different
polls are moving in the same direction that the President is indeed
doing quite well. His numbers certainly look better than Kerry’s
did after his convention. Democrats are not altogether wrong to be
as panicky as they now seem. But Republicans would be wise to
remember that a lot can happen between now and election day.