"They're going to get this thing into the bottom rung of the New York Times list if it means keeping the Gores on the road for six months," says a publishing source. "Holt has too much invested in this to walk away, and the Gores aren't letting them wiggle out of anything."
The Washington Post reported yesterday that Joined at the Heart was teetering at 21 on the "extended" New York Times bestseller list. And the Gores are taking news of their tanking books as if this were Florida all over again. "They are marshaling the troops, getting all of their old friends to speak up and spin for them," says a former Gore staffer. "They're even looking into bulk purchases of the books that could eventually be donated to libraries and the like, anything to boost sales."
The bulk sales gimmick was used by supporters of Hillary Clinton when her book, It Takes a Village, was selling poorly some years ago.